About us 

Bridal and Formal is a family owned business that started as a corner store in Cincinnati, Ohio. We began our journey in 1969 with only two employees. Since we have grown to be one of the largest bridal salons in the country. Our store is now located in the heart of The Reading Bridal District, spanning a full city block. Our goal is to be a one-stop-shop for brides everywhere carrying over 25 bridal collections, and 20 bridesmaid collections. We also offer an outstanding selection of mother of the bride, flower girls, and junior bridesmaids dresses, attracting brides from all over the world. We look forward to making your wedding day vision come to life.